About BABC - Helping Cancer Causes with Donated Wedding Gowns

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Brides Against Breast Cancer ("BABC") was originally started out of a charity that was founded in 1997. Since then BABC has helped thousands of women buy affordable pre-owned wedding dresses and in turn has donated millions to cancer-related charities.

In late 2016 BABC was relaunched from Atlanta, GA with new ownership, new management and formed as a social enterprise company (SEC”) with national charity partners. The new leadership is proven and very experienced, especially important as this is an intensive logistical business with national touring.

Examples of SECs include Tom’s Shoes, Life is Good, Beauty Counter. Most SECs give 10% of their profits and free promotional support to their core cause. Consumers like this refreshing approach because many large corporations donate only 1-2% of their profits to charity and pay little or no taxes

BABC supports breast cancer causes nationwide with its partnership with Living Beyond Breast Cancer, who has received a 4-star rating from Charity Navigator for 12 consecutive years for demonstrating strong financial health and commitment to accountability and transparency.

BABC also supports breast cancer health legislative reimbursement efforts with its partnership with Georgia Breast Cancer Coalition Fund, which is one of the largest active breast cancer charities in Georgia.

Detailed History About BABC

Started out of a charity organization founded in 1997, Brides Against Breast Cancer ("BABC") was launched. Since then BABC has helped thousands of women buy affordable pre-owned wedding dresses and has donated millions to cancer-related charities

However in 2010 and 2015 the organization went bankrupt due to respectively financial mismanagement and Board in-fighting and allegations. Some of the Board members accused the CEO of improper business, and other Board members including the Chairmen, have refuted it. The case is unproven and should be heard in court, with a counter suit, sometime in 2017.

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Regardless, the core mission and operations was successful but bad management caused it to go bankrupt.

Meanwhile on November 23, 2016, BABC was relaunched from Atlanta, GA with new ownership, new management and formed as a social enterprise company with national charity partners. The new leadership is proven and very experienced, especially as this is an intensive logistical business with national touring.

BABC has a national partnership with Living Beyond Breast Cancer, whom has received a 4-star rating from Charity Navigator for 12 consecutive years for demonstrating strong financial health and commitment to accountability and transparency.

BABC also has a partnership with the Georgia Breast Cancer Coalition Fund, which is one of the largest and most active breast cancer charities in Georgia.